SEO Competitor Analysis Tool

Competitor Analysis & SEO Feasibility

Gain a competitive edge with advanced SEO analysis

In the world of SEO and marketing, knowledge is power. With Agency Monitor’s comprehensive competitor analysis and SEO feasibility tools, you can uncover what your competitors are doing, identify gaps, and prioritise the keywords that deliver the best results.

Not only will this allow you to benchmark your own performance against your industry and competitors, but this competitive intelligence will also enable you to predict where to focus your marketing campaign for the best revenue growth.

Take the guesswork out of your SEO strategies and make smarter, data-driven decisions.

Outsmart the Competition

Success in SEO isn't just about optimising your own website– it's about understanding competing brands.

Competitor research and analysis is an essential part of a successful SEO or marketing strategy– if you don’t know who your top competitors are or you’re tracking the wrong ones, you may end up making decisions that cost you time and money.

Agency Monitor provides you with the tools to dive deep into your true market competitor strategies, evaluate the difficulty of specific keywords, and identify opportunities that others might be missing.

Why agencies love the competitor analysis tools

Competitor insights

Analyse your competitors’ rankings, keyword focus, and overall strategies in comparison to your own. Track their performance on new keywords and core terms. Gain the information you need to outmaneuvre them and capture valuable search traffic.

Keyword feasibility analysis

Evaluate how achievable it is to rank for specific keywords based on factors like competition level, search volume, and existing rankings. Discover keywords where your competitors are ranking but you aren’t appearing. Focus your marketing efforts on the opportunities with the highest potential ROI.

Data-driven decision making

Analyse key metrics side-by-side so that you can see how your website stacks up against your competitors. Use these actionable insights to prioritise your SEO efforts, allocate resources effectively, and deliver better results for your clients.

How the competitive analysis works

Using Agency Monitor’s comprehensive competitor analysis and SEO feasibility tools is quick and intuitive:

1. Select the keywords you want to analyse.

2. View detailed data on their performance and keyword competitiveness.

3. Use the insights to refine your strategy (such as focusing on long-tail keywords, adjusting content plans, trialling Google Ads, or targeting new opportunities).

All insights are presented in a clear, visual format, making it easy to communicate findings with your team or clients.

The Agency Monitor advantage

Unlike standalone tools, Agency Monitor integrates competitor insights and keyword feasibility analysis into one comprehensive monitoring platform. This means you can evaluate your competitor’s market share, monitor rankings, and optimise campaigns– all from a single dashboard.

Integrated insights

Combine competitive analysis with rank tracking and audits for a complete view of what your competitors are doing.

Save time and effort

Automate data collection so that you can focus on interpretation and action.

Increase ROI

Prioritise high-value keywords and outperform competitors with targeted strategies.

Your questions, answered

Can I compare multiple competitors at once?

Absolutely. Our SEO competitor tool allows you to compare your performance side-by-side with multiple competitor websites at once—alongside your own data. Swap competitors in and out as needed to see the full picture, track changes over time, and adapt your marketing strategy with confidence.

Why is competitor website analysis important?

Keeping an eye on your search competitors helps you spot content gaps, monitor target keywords, and refine your own content strategy. A smart competitive analysis reveals where your rivals are getting the most traffic, how they’re using paid search or Google Ads, and what’s working across search engines. It’s essential if you want to stay competitive and keep your clients growing.

What kind of insights does this tool provide?

Our competitor analysis tool helps you uncover top-performing keywords, track organic search visibility, monitor backlink strategies, and even evaluate competitor’s market share. You can dig into historical data to see performance trends, or run side-by-side comparisons to identify real opportunities for growth.

Can I track both paid and organic campaigns?

Yes. You can gain insight into both PPC campaigns and organic traffic. See how competitors are investing in Google Ads, which target keywords they’re bidding on, and how they rank organically—helping you refine your own campaign and marketing efforts.

Who can benefit from using this feature?

This tool is built for digital marketing agencies, SEO teams, and any businesses looking to sharpen their edge. Whether you’re managing multiple clients or running your own campaigns, our competitive analysis tool supports smarter decisions, stronger strategies, and better outcomes.

Does it help with content strategy?

Definitely. Competitor insights help you create content that’s more relevant to your target audience. By understanding what content drives traffic for competing brands, you can tailor your approach, strengthen your own messaging, and build a more effective, data-backed content strategy.

Can I use it to refine my keyword strategy?

Yes. Our SEO competitor analysis shows you where you’re winning and where you’re being outperformed. Discover organic keywords you’re missing, monitor keyword movements across search engines, and identify opportunities to rank higher for terms that matter.

Will it show how much traffic my competitors are getting?

Yes, you’ll get estimates of website traffic and visibility across key search terms. These insights help you understand which content or campaigns are driving results and where your competitors are getting the audience’s attention.

How often is competitor data updated?

We regularly update data to keep your competitive intelligence current. You’ll have instant access to insights that reflect what’s happening now—so you can act fast and make informed decisions based on today’s reality, not last quarter’s data.

Do you offer a free plan for competitor analysis?

You can explore the platform with our free trial, which includes access to our competitive research and SEO analysis tools. It’s a great way to test how Agency Monitor can support your agency’s growth before committing.

Start Analysing Today

Transform your approach to SEO with Agency Monitor's competitor analysis and SEO feasibility tools.

If you’re new to the world of competitive analysis, there’s never been a better time to get started. Learning more about your competitors– both current and emerging– can provide invaluable insights into how your own SEO and content strategy should be structured (even if it’s what not to do).

With Agency Monitor, you can discover new opportunities, outperform competitors, and deliver outstanding results for your clients.